SATV, Kathmandu, Mar.06 - In an age of AI-generated personalised images, like Studio Ghibli-style portraits, people once relied on hand-crafted art to tell their stories. One such traditional art form that has existed for centuries is Mithila art. 

While its origin is not known, it is said that King Janak of Mithila ordered the locals of his kingdom to paint the walls to celebrate Ram and Sita’s union. Mithila art was traditionally created with fingers and twigs on the walls of homes, depicting devotional activities, festivals, and household chores. Now, it is no longer limited to walls but has expanded to modern products. 

Mithila By Danfe, launched in January 2025, is an initiative of SAATH, an NGO that supports the socio-economic development of women, and Danfe Works, a social enterprise. Its co-founders, Kritishma Karki and Bijeysh Ranjit, studied social work and started SAATH events alongside their friends. It was later registered as an NGO focused on advocacy and awareness related to HIV/AIDS among women and children, still working for women empowerment by creating platforms for socio-economic development. Alongside this, Danfe Works operates as a marketplace.